Introduction
Front end developer/ux designer
I'm a UX Designer and a Front End Developer from Nairobi Kenya. I enjoy turning complex problems into simple, beautiful and intuitive interface designs.Am experienced in HTML,CSS,Javascript,React js and content management systems.When I'm not coding or pushing pixels, you'll find me adventuring.
Erick Mateli
| Name | Erick Mateli |
|---|---|
| Phone | (+54) 716 435 830 |
| matelierick@gmail.com | |
| Skype | erick.mateli |
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Yellow Pages Kenya - Lead Frond-End Developer
( 2019 — Present )Front-end Developer
Tasked with maintaining the visual outlook of the online directory across its branches across Africa. The countries include Kenya, Tanzania, Cape Verde, Mozambique, East Timor, Sao Tome, and Angola.Technologies used include HTML,CSS, Javascript, php , Drupal,mmsql and bootstrap.Besides Front-end, Am tasked with SEO optimization of the website and maintaining the user experience(UX) and User interface(UI). This involves prototyping and testing design concepts.The project has been succefully implimented in the seven countries
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Dentsu Isobar
( 2018 — 2019 )Front End Developer
During this period I acquired skills in web frontend development (HTML, CSS, Jquery & Javavascript), Web content management system(Joomla and wordpress), Web analytics and Search Engine Optimization(SEO) and web e-commerce(prestashop).Was also tasked on day today optimization of websites to ensure usability on all the platform which included mobile,tablets and desktops.Besides that was also tasked with creating online sentiments reports for brands such as P & G using a social listening tool called ubermetrics.
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Africa 118
( 2017 — 2018 )Web Designer and Developer
Web design and development for small and medium businesses.My role included setting meetings with clients and helping them develop an online presence through websites and creating e-commerce platforms for them.This included SMEs from East Africa(Kenya,Uganda and Ethiopia)
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Nairobits school of digital design
( 2015 — 2016 )Diploma In Web Design and Development
During this time i acquired skills both in web design and development. This included use of design softwares, design thinking,design statergy and prototyping. Web development included developing front end development and backend development.
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Google mobile web specialist
( 2018 )Certification
This involved studying technologies for designing mobile first experiences and usability.
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Google UX Design
( 2021 )Certification
This involded learning the entire process of human centered design from empathy,Defining, Ideation, prototyping and testing.
Front-end Developer, UX Design and SEO
Yellow Pages Kenya
Front-end Developer, UX Design and SEO
Yellow Pages Kenya
Project Scope: This project redesign was undertaken by the yellow pages brand to give a new life to its traditional looking online directory. This was done to increase the traffic of the website and also give a fresh new look to the brand across its seven countries in Africa.
Design rational: To address the relevant product solutions, a cross-functional team banded together from Design, Development and content(copywriters) and the team mapped out a few timely product solutions, Revamp of the homepage - For this we had to rework a couple of things. On first load it was agreed that we have a visible clear search to prompt users to search for businesses. Rework the search results page - We had to include a sticky navigation when the user scrolled down this was implemented incase the results were not relevant to the user he/she could easily do a re-search. Rework on business detail page - General information section was to be well laid out to accommodate easier readability
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Front-end Developer / Design
Kenchic Kenya
Front-end Developer / Design
Kenchic Kenya
Project Scope: Kenchic Limited is the leading producer of poultry in East and Central Africa. The project was undertaken as part of the rebrand of the company. This was supposed to bring awareness and increase the brand visibility. For this a complete website, packaging and social media rebrand was done all speaking one theme across all the platforms.
Design rational: Kenchic wanted to attract both consumers and producers ( Farmers ) so we had to drive our rebranding message to accommodate both audience. For this we had one part of the website being called kenchic foodie which the message was directed on consumers and speaking of different products. Besides that we provided recipes for our users which included products that are from kenchic and also butcheries of kenchic to accommodate easier locating of the same. This ensured product interactivity leading to increase of users visiting the website. The other part of the website which was named kenchic farmers was also implemented. This section provided farmers with information on how to go about poultry farming. Doing this enabled us capture both our target audience(Consumers and Farmers).
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Front-end Development
Women In Tech
Front-end Development
Women In Tech
Project Scope: The Standard Chartered Women in Technology Incubator Kenya is Africa’s leading incubator programme for female founded businesses, aligning with calls for more diversity in technology, entrepreneurship and for more opportunities for women to develop entrepreneurial and leadership excellence. The brief was to come up with a platform that would enable users to get more information about the program and also apply to different cohorts that the incubator offers. Also we had to take care of the brand guidelines to align with the standard chartered brand guidelines. It had also to serve as a knowledge repository of the program.
Design rational: The idea was to bring together mentors, trainees and coaches through the program. We had to come up with a design that would fully communicate to entrepreneurs and aspiring entrepreneurs. This was done through different approaches through including recent stories of alumni of the programs and also providing information about certain topics in the FAQ section. This website was also responsive to all devices hence increasing usability and accessibility.
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ICEA Lion
Front-end development and design
ICEA Lion
Front-end development and design
Project’s Scope: The campaign was geared towards helping the millennials on how to manage their money and grow as young professionals. The deliverable was a website that would communicate and relate to the millennials to the said topic. Also helping ICEA lion in unlocking millennials as their new client base.
Design Rationale: The project was done with various pictorials of millennials in their current professionals and hobbies. Doing this created a relationship and familiarity among the millennial’s audience. Besides that, also videos were used to pass through some of the message on the topics such as careers, finance and entrepreneurship. This were also used on social media platforms.
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Camp Winning Ways
Front-end development, Design and Backend
Camp Winning Ways
Front-end development, Design and Backend
Project’s Scope: The website was to encourage campers to sign up for expeditions and also give a general feel of the camper vibe. The project deliverable was to deliver a website that gave an adventurous feel and communicate camping programs offered by the organization
Design Rationale:To bring the winning ways we had to use illustrations for the design. This is evident from the path to winning ways which are illustrated step by step. To bring the adventurous nature of the organization team building pictorial was used to encourage sign ups for individuals and also groups. This ensured that we put camp winning ways ahead of their competitors.
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Middle East Bank
Front-end development, Design and Backend
Middle East Bank
Front-end development, Design and Backend
Project’s Scope: The redesign was supposed to give Middle East Bank a new vibrant look and feel. The messaging and the content were supposed to communicate with its wide clientele of B2B and also regular consumers. Deliverables were to produce a fully functional and responsive website and also showcase the branding aspect of the bank.
Design Rationale:To make sure that the bank rises above their competitors we reworked on three aspects of the designs: Content, User Interface and Pictorial. All these aspects were to work together harmoniously to bring out the new vibrance of the website. Besides that, the navigation was to be created with user experience in mind for this we implemented a sidebar navigation of the same. Products were accompanied with relevant images to much the communication.
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